The most successful businesses on the planet got that way not because they put out fantastic products, (i.e. McDonald’s) but because they came up with a streamlined, reproducible, consistent system for delivering those products to market. In doing so, they have given the customers what they want (quick service and a consistent product), while boosting their profits exponentially as their businesses multiply.
Your goal may not be to open multiple VA businesses. However, systemizing your VA business – having standard operating procedures, a company manual, and a way to easily manage your projects, team and clients – not only gives you the option to expand when and if you decide to do so, it frees you up in a number of ways. Having a system allows you to:
Keep your eye on the ball. When you have multiple clients and team members, you have many moving parts to keep track of! A project management tool is a great systemizing tool to keep an eye on all the communications between team and clients, find documents in a pinch, and keep that ball rolling in the right direction.
Breathe easily. Knowing you have a system, with a way to stay on track with projects, and document your actions, your teams actions, your tasks, and client requests, means your business is more predictable. You’ll have fewer “surprises,” like things falling through the cracks, and you’ll spot potential problems before they become fires you need to put out.
Use your time for what counts! Systemizing your business means your team can handle the day to day, while you spend your time in whatever way means the most to you – marketing your business, developing new products and services, or enjoying time with family and friends.
Boost your bottom line! When you have a system in place, you and your team are able to provide services to clients with less effort and more efficiency. The extra time and ease this creates means you can take on more clients and/or offer more services to your current clients, and grow your business.
Reproduce your business, or sell your system to others! Once your systems have been up and running, the kinks have been worked out, and you see consistent, positive effects on your productivity and profits, you can now consider opening new VA start-ups, or sell your system as a turn-key business to other budding VAs.
The bottom line: systemizing your business will make you, and your business, far more effective. When your means of producing, selling, supporting and marketing your products and services are systemized, you’ll be able to grow your business in a portion of the time, with a portion of the effort, that it would have taken previously.
Donna Toothaker is CEO, founder and coach of Step It Up VA Coaching. These highly sought-after VA coaching programs have been created for established, successful VAs who wish to create the 6-figure business of their dreams. Visithttp://www.stepitupva.com to receive the free report, Top 3 Mistakes to Avoid in Creating a 6-Figure VA Business.